Programmatic OOH
A fusion of expansive highway digital screens and strategically positioned indoor placed-based opportunities.
What is Digital Out-of-Home/Out-of-Home?
OOH advertising presents an unparalleled opportunity to engage with audiences while they're on the go. Our diverse portfolio of OOH properties caters to a wide spectrum of targeting and marketing goals. Whether your aim is to reach a broad demographic or a specific niche audience segment, we provide various contexts and environments to fulfill your media planning objectives.
Benefits of OOH and Digital Out-of-Home (dOOH)
- Enhance brand awareness and credibility.
- Capture attention with impactful large-format and unconventional touchpoints.
- Foster enduring awareness among diverse audiences.
- Integrate with other media channels to enhance brand relevance.
- Reinforce brand messaging at or near the point of purchase. Bypass ad blockers for uninterrupted exposure.
- Leverage creative possibilities unique to OOH.
- Utilize programmatic OOH for precise audience targeting.
Programmatic Large Format Digital Out-of-Home (OOH)
Leverage the dynamic display capabilities of digital ads alongside the precise targeting features typical of online advertising. With PCS's Programmatic Out-of-Home, effortlessly measure and optimize your campaign for maximum impact.
PCS offers Placed-Based Digital Out-of-Home (DOOH) solutions.
Leverage PCS's distinctive digital screens to captivate your target audience during pivotal purchasing moments. Integrating PCS screens into your DOOH campaign promises impactful results.
PCS's "Welcoming System" digital screens provide an effective avenue to connect and interact with your desired audience. Strategically positioned at retail store entrances, these screens showcase digital ads, store messaging, and in-store promotions. With a network spanning over 135 screens across Western Canada, PCS delivers an impressive 21,000,000 ad impressions each month.
